8 Marketing Tips That Can Catapult Your Business Into Success

Growing a business takes time. There are some people who can make a lot of money in a short period of time, but most of the time, these are the people who have a large customer list and have been in business for a long time already.

But if you have neither, then this article will be particularly useful for you. Because inside this article, you will learn 8 great marketing tips that you can use to take your business to the next level. It won’t happen overnight, but with time and a steady focus, it will happen eventually. Let’s take a look at the first tip:

1) Generate leads

You will want to generate leads so that you can follow-up on these leads over and over again to make it easy to close the sale. It’s hard to sell your products in a small ad, therefore you want to generate a lead so that you can present your full sales presentation in future contacts with your prospects. Here’s the next tip:

2) Operate in a niche market

If you try to market to everyone, more than likely, you’re going to have poor conversion rates. If you can operate in a niche marketing and structure your message according to one kind of prospect, then you will have more success with your marketing efforts.

Niche marketing is all about separating yourself from your competitors and marketing to a specific kind of prospect. The more specified your marketing efforts are, the better your results will be when it comes to closing sales.

3) Create a free offer

Everybody loves things for free, so with a free offer, you give yourself the opportunity to generate a lead or inspire people to come into your store. And you don’t have to limit yourself on ways to apply this to your business. Your free offer can be a free report, a free consultation, a free sample of your product, and more. You want to mention this free offer in your ad to get as many people as possible to respond to it.

4) Use a variety of marketing tactics

You want to find multiple ways to get your message out in front of your prospect. You can do direct mail, yellow page advertising, newspaper advertising, press releases, joint ventures, val-pak advertising, and so much more.

The possibilities are endless and wherever you advertise, be sure to include your free offer to generate the most response.

5) Contact your current customers more often

You’re missing out on a lot of business if you’re not contacting your customers on a monthly basis. 80% of all business profits come from the backend, so this is why a strong backend marketing strategy is key.

You can send your prospects a free monthly newsletter, or simply coupons with special offers every month. You always want to find good reasons to contact your customers so that you don’t lose them to a rival competitor.

6) Promote one product a time

When contacting your customers, it’s best to focus on one product at a time. If you have a catalog of products that you sell, this is fine, but you should highlight one product at a time to your customers so that you don’t confuse.

Your opinion has weight in the eyes of your customers, so if you recommend something useful for them, they will take your word for it and purchase the product that you recommended. But recommending more than 1 similar product will only confuse them, so be sure not to do this.

7) Offer a money-back guarantee

You want to offer a money-back guarantee on all of your products. This will only increase your response rates and will inspire trust amongst your prospects. By offering a money-back guarantee on your products, it means that you stand behind all of your products, and it also lowers the barrier to making the sale.

8) Track everything

Testing and tracking is important because you want to know what is winning for you and what is not. This way you can cut out all the losers and only market the winners. This in turn will decrease your marketing costs while improving your profits. So testing and tracking is key.

Use these 8 tips to boost your business now while you still have the chance. They will prove to be very useful for you.

Selling Your Home: 5 Deal Killers That Are Lurking In Older Homes

You’ve listed your home for sale, you have a Buyer and now their Inspector is performing an inspection. You think you have a pretty good home, but do you really know for sure? What is he finding? Why is it taking so long? Here are 5 deal killers to watch out for when selling your home.

Deal Killer #1: FPE Breaker Boxes. These breakers and breaker boxes are known to have performance issues. They are no longer made, however they were very popular between the 1950′s and 1980′s. Many homes still have them.

Some of the problems were that the breakers would trip but still allow electricity to pass through the breaker. Another issue was that the breaker would not trip at all causing an over current condition which could lead to fires.

Just because the home is 30 years old and you’ve had no problems, don’t expect any Professional Real Estate Inspector to look past a FPE breaker box. The time theory does not hold water with electrical components. In my market, the cost to replace the box with a new 150 amp breaker box is anywhere from $1000 to $2500 depending upon the company and the extent of the work.

Deal Killer #2: Aluminum Wiring: The problem with aluminum wiring is that it expands and contracts more than copper wiring. So the components meant to be used with Copper wiring did not work well with Aluminum. The Aluminum would work its way loose over time and cause arcing, which lead to excessive heat, which leads to fires.

Even after the alloy was changed in Aluminum wiring, problems still persisted with the wiring.

Special outlets have to be used. These are marked CO/ALR. This means that the outlet is designed to work with either Copper or Aluminum.

“Pigtailing” the Aluminum wiring with Copper so that the Copper wiring can be attached to the outlets (remember, less expansion and contraction” is allowed by the National Electrical Code. No one is sure why. The Consumer Product Safety Commission does not see ‘pigtailing’ as a safe alternative.

Rewiring the home can be costly. The total price depends on to many variables to give you a price range here.

Deal Killer #3: Asbestos: Asbestos was used in many building materials and is still used in a very few even today.

Areas a Seller or Buyer will have to worry about it are in a few places. Pipe insulation on older heating pipes, vermiculite insulation, some paints and to a lesser extent, on roof and siding shakes.

Asbestos causes the most problem when it is in a loose state (friable) where particles can float around. We’re all aware of the health problems concerning Asbestos, so I’m not going to go into them here.

If you have Asbestos siding or roofing shakes/shingles, then there is a lesser worry because these are not friable unless broken.

Asbestos removal can be very, very costly and not likely a cost a new buyer will want to tackle shortly after moving into their new home.

Deal Killer #4: Composition Wood Siding: Some of this type of siding is known by it’s generic terms like Masonite and LP siding (there are other brands). This type of siding was (and some are still) involved in class action lawsuits.

This type of siding is basically constructed from pressed and glued wood particles, some as small as sawdust.

Some of the problems arise from poor installation techniques that allowed this siding to get wet. It would then start rotting and letting more water into the structure.

There have been many homeowners who joined the class action lawsuits, received money to replace the siding, but instead pocketed it and put their homes up for sale.

Composition wood siding companies only pay once for siding on a home. If a claim has been filed and paid out on a home, there’ll be no more money coming down the pipe for siding replacement on that particular home!

Deal Killer #5: Polybutylene (PB) plumbing lines: These are water supply lines that are grayish in color.

The problem was that this type of piping is known to burst, especially at the seams. Many of the class action lawsuits have been closed and it may be difficult, if not impossible, to receive any money for replacement if the home you are buying has PB plumbing.

Replacement cost can be in the thousands of dollars. Any good home inspector will call this out on their inspection report and likely recommend a licensed plumber to investigate. I don’t know of one reputable plumber who will recommend keeping the pipes in your home.

Granted, many of these Deal Killers only exist on older homes. However, especially in rural areas, we’ve seen these components show up on newer homes. How, I don’t know unless someone had a stockpile of these materials.

A pre-listing inspection by a reputable and qualified home inspector will bring these Deal Killers and other potential deal killing threats to you attention before listing your home. Playing ignorant about what is in your home (like some real estate agents recommend) will not save you from having to fork over some greenbacks before you home will sell.

Professional computer science paper writers

Students pursuing computer science courses write computer science papers during and at the end of the semester. Students experience problems when writing computer science papers and this affects their grades. Some students do not have the skills and knowledge needed to write such assignments. Others have no time to complete the homework. This has compelled students to submit low quality computer science papers. As a result, students buy computer science papers from writing organizations. Many organizations around the globe offer help to students.

Most organizations helping students in their academic do not offer legitimate help, and this has affected student achievement. Students do not have the capability to differentiate genuine companies from those not genuine. Thus, they buy computer science papers from any company.

Students should consider various things when purchasing computer science paper including quality, deadline and plagiarism. Students should get assistance from companies that have the following attributes.

First, students should buy computer science papers from companies that have specialist writers.

Different companies hire different writers, and this determines the quality of services they offer to students. Some companies hire poor writers and others experienced and expert writers.

Therefore, students should be familiar with the writers before deciding to buy computer science papers. Students should get aid from specialist writers. The writers should have specialized in the computer science field. They can have knowledge in different areas of computer science.

This will ensure students get professional and satisfactory assignments. Many companies do not have the capability to employee specialist writers with adequate knowledge in computer science.

Instead, the companies employ writers with general degree and knowledge. The writers offer low quality services to students as they lack the skills and knowledge. The writers should have masters, doctorate and undergraduate qualifications. This will enable students to get pleasant work. The writers will also serve students from diverse academic levels. Some companies employ college writers with no knowledge and experience in writing masters, doctorate and undergraduate computer science papers.

Second, students should buy computer science papers from writers capable of providing original assignments. The writers should not obtain content from the internet and paste it as this influences student score. The writers should be able to use different sources and paraphrase the content of every source. The content not paraphrased should be put in quotes. Quotations preserve the originality of ideas and also prevent plagiarism. Hence, the writers should have experience in synthesizing content gotten from different sources into complete and original computer science papers. The writers should detect plagiarism before handing the home work to respective clients. This will eliminate any traces of plagiarism and boost student grades. The custom writing company should give originality and student score priority.

Third, students should buy computer science papers from writers capable of providing quality work. Quality comprises of correct grammar, coherency, no spelling errors and plagiarism. The writers should be conversant with the quality components to ensure each component is included.

The writers should ensure the assignments have no grammar and spelling mistakes. They should proofread the content to eliminate such mistakes. Editors should also check the assignments for errors before sending them to clients. Additionally, the writers should read computer science papers to ensure they have coherency. The flow of computer science papers affects student grades. The reader should be able to connect the ideas and read them clearly.